Floral Clothing

Floral Clothing

Floral clothing for women across dresses, tops, skirts and knits. The variable that matters is print scale — ditsy reads like a texture, large blooms want everything else plain.

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    Woman wearing a white dress with red floral pattern, standing outdoors.
    Floral Print Tie Strap Maxi Dress
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    $39.88
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    $39.88
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    Woman wearing a floral dress with a white background
    Floral Print Halter Neck Maxi Dress
    Regular Price
    $50.32
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    $50.32
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    Woman wearing a floral halter neck dress on a beige background
    Floral Print Halter Neck Maxi Dress
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    $50.32
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    $50.32
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    Blue patterned dress on a beige background
    Bohemian Floral Print Halter Maxi Dress
    Regular Price
    $47.74
    Sale Price
    $47.74
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    Woman wearing a strapless dress with floral patterns in a home setting.
    Floral Print Smocked Tube Maxi Dress For Women
    Regular Price
    $85.90
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    $85.90
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    Woman wearing a pink floral dress with a white background
    Notched Neck Flutter Short Sleeve Floral Print Dress
    Regular Price
    $70.68
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    $70.68
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    Woman wearing a light blue dress with floral embroidery on a green background
    Umgee Embroidered Floral Babydoll Dress
    Regular Price
    $62.26
    Sale Price
    $62.26
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    Woman wearing a floral dress against a beige background
    Women's Slit Floral Sequin Bodycon Maxi Dress
    Regular Price
    $60.72
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    $60.72
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    Black dress with white floral shoulder details on a plain background
    Women's Floral Sleeveless Mini Dress with Pockets
    Regular Price
    $59.00
    Sale Price
    $59.00
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    Woman wearing a red floral dress with pink trim in an indoor setting
    Floral Print Ruffle Hem Mini Dress
    Regular Price
    $61.12
    Sale Price
    $61.12
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    Red dress with floral details on a gray background
    Flower Round Neck Sleeveless Dress
    Regular Price
    $120.60
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    $120.60
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    Floral Clothing for Women

    Floral is the print most people own and the one most often bought wrong. The variable that matters is scale, not colour.

    Print Scale, and What It Does

    Ditsy florals — small, dense, repeating — read as a texture from a distance and behave almost like a solid. They suit work, and they suit anyone who wants pattern without attention. Large-scale blooms are a statement and want everything else plain. Mid-scale sits between and is the safest for an event where you do not know the room.

    Season Changes the Ground, Not the Flower

    The same print reads completely differently on a pale ground versus a dark one. Pastels and white grounds read spring and summer. Navy, black and deep green grounds carry a floral into autumn and winter, which is why a dark floral works for a cold-weather wedding when a pastel one does not.

    Floral by Garment

    Floral dresses across mini, midi and maxi. Floral tops and blouses, including embroidered Umgee styles. And floral sweaters and cardigans for carrying print into cold weather.

    If Floral Is Not the Answer

    Try polka dot — pattern with a different personality, and easier to wear head to toe. Or browse all women's skirts and dresses.

    Free shipping over $50 and easy 30-day returns.